diff --git a/src/main/kotlin/kr/co/vividnext/sodalive/can/CanService.kt b/src/main/kotlin/kr/co/vividnext/sodalive/can/CanService.kt
index bfe03fa..87025af 100644
--- a/src/main/kotlin/kr/co/vividnext/sodalive/can/CanService.kt
+++ b/src/main/kotlin/kr/co/vividnext/sodalive/can/CanService.kt
@@ -53,7 +53,7 @@ class CanService(private val repository: CanRepository) {
             }
             .map {
                 val title: String = when (it.canUsage) {
-                    CanUsage.DONATION, CanUsage.SPIN_ROULETTE -> {
+                    CanUsage.HEART, CanUsage.DONATION, CanUsage.SPIN_ROULETTE -> {
                         if (it.room != null) {
                             "[라이브 후원] ${it.room!!.member!!.nickname}"
                         } else if (it.audioContent != null) {
diff --git a/src/main/kotlin/kr/co/vividnext/sodalive/can/use/CanUsage.kt b/src/main/kotlin/kr/co/vividnext/sodalive/can/use/CanUsage.kt
index 667f2b3..6677b8f 100644
--- a/src/main/kotlin/kr/co/vividnext/sodalive/can/use/CanUsage.kt
+++ b/src/main/kotlin/kr/co/vividnext/sodalive/can/use/CanUsage.kt
@@ -2,6 +2,7 @@ package kr.co.vividnext.sodalive.can.use
 
 enum class CanUsage {
     LIVE,
+    HEART,
     DONATION,
     CHANGE_NICKNAME,
     ORDER_CONTENT,
diff --git a/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomController.kt b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomController.kt
index 02029a5..a6e84fd 100644
--- a/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomController.kt
+++ b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomController.kt
@@ -5,6 +5,7 @@ import kr.co.vividnext.sodalive.common.SodaException
 import kr.co.vividnext.sodalive.live.room.cancel.CancelLiveRequest
 import kr.co.vividnext.sodalive.live.room.donation.DeleteLiveRoomDonationMessage
 import kr.co.vividnext.sodalive.live.room.donation.LiveRoomDonationRequest
+import kr.co.vividnext.sodalive.live.room.like.LiveRoomLikeHeartRequest
 import kr.co.vividnext.sodalive.live.room.visit.LiveRoomVisitService
 import kr.co.vividnext.sodalive.member.Member
 import org.springframework.data.domain.Pageable
@@ -262,4 +263,14 @@ class LiveRoomController(
 
         ApiResponse.ok(visitService.getRecentVisitRoomUsers(member))
     }
+
+    @PostMapping("/like-heart")
+    fun likeHeart(
+        @RequestBody request: LiveRoomLikeHeartRequest,
+        @AuthenticationPrincipal(expression = "#this == 'anonymousUser' ? null : member") member: Member?
+    ) = run {
+        if (member == null) throw SodaException("로그인 정보를 확인해주세요.")
+
+        ApiResponse.ok(service.likeHeart(request, member))
+    }
 }
diff --git a/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomService.kt b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomService.kt
index bad1a6d..e78fafb 100644
--- a/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomService.kt
+++ b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/LiveRoomService.kt
@@ -39,6 +39,7 @@ import kr.co.vividnext.sodalive.live.room.info.LiveRoomInfo
 import kr.co.vividnext.sodalive.live.room.info.LiveRoomInfoRedisRepository
 import kr.co.vividnext.sodalive.live.room.info.LiveRoomMember
 import kr.co.vividnext.sodalive.live.room.kickout.LiveRoomKickOutService
+import kr.co.vividnext.sodalive.live.room.like.LiveRoomLikeHeartRequest
 import kr.co.vividnext.sodalive.live.room.menu.CreateLiveMenuRequest
 import kr.co.vividnext.sodalive.live.room.menu.LiveRoomMenuService
 import kr.co.vividnext.sodalive.live.room.menu.UpdateLiveMenuRequest
@@ -1221,4 +1222,25 @@ class LiveRoomService(
     private fun getOrCreateLock(memberId: Long): ReentrantReadWriteLock {
         return tokenLocks.computeIfAbsent(memberId) { ReentrantReadWriteLock() }
     }
+
+    @Transactional
+    fun likeHeart(request: LiveRoomLikeHeartRequest, member: Member) {
+        val room = repository.findByIdOrNull(request.roomId)
+            ?: throw SodaException("해당하는 라이브가 없습니다.")
+
+        val host = room.member ?: throw SodaException("잘못된 요청입니다.")
+
+        if (host.role != MemberRole.CREATOR) {
+            throw SodaException("비비드넥스트와 계약한\n크리에이터에게만 후원을 하실 수 있습니다.")
+        }
+
+        canPaymentService.spendCan(
+            memberId = member.id!!,
+            needCan = 1,
+            canUsage = CanUsage.HEART,
+            isSecret = false,
+            liveRoom = room,
+            container = request.container
+        )
+    }
 }
diff --git a/src/main/kotlin/kr/co/vividnext/sodalive/live/room/like/LiveRoomLikeHeartRequest.kt b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/like/LiveRoomLikeHeartRequest.kt
new file mode 100644
index 0000000..5b6f73a
--- /dev/null
+++ b/src/main/kotlin/kr/co/vividnext/sodalive/live/room/like/LiveRoomLikeHeartRequest.kt
@@ -0,0 +1,6 @@
+package kr.co.vividnext.sodalive.live.room.like
+
+data class LiveRoomLikeHeartRequest(
+    val roomId: Long,
+    val container: String
+)